4RACING AND BETWAY HOST VIBRANT MEDIA LAUNCH AHEAD OF THE 2023 BETWAY SUMMER CUP!

4Racing and Betway set the scene for the return of the highly anticipated 2023 Betway Summer Cup, when it hosted a media launch with some of the event’s key partners on Tuesday, 7 November.

The media launch, which was held at the iconic Turffontein Racecourse, provided an exciting preview of what to expect at the R5 million Betway Summer Cup, taking place on Saturday 25 November 2023 at Turffontein.

With the theme of ‘The Summer Reign Season’’ the event included an informative panel discussion featuring 4Racing CEO; Fundi Sithebe, Betway South Africa’s Jonathan Blumberg, 4Racing Head of Racing Operations; Gabriel Soma and event partners including South African Airways Business Development and Marketing Manager; Faith Sikakane, fashion designers, Excelsior Lusso Director; Malakai Maphalala, Joburg Tourism’s Laura Vercueil and top jockeys Kabelo Matsunyane, Muzi Yeni and S’manga Khumalo

Hosted by 4Racing’s Gareth Flusk, the event highlighted what punters and horse racing enthusiasts can expect at this year’s 2023 Betway Summer Cup.

Celebrated deejay, DJ Zinhle and popular hitmaker Lady Du were announced as the performers for the Half Time Show and official After Party of the Betway Summer Cup, with Joburg’s top socialites set to walk the event’s red carpet on the day.

Celebrities and influencers such as Big Brother Titans 2022 winner; Khosi Twala, fashion influencer; Phumza Tiya and musician Ricky Tyler, were among those who attended today’s event.

"We are delighted to have been able to bring together our partners, media partners, and guests, as we build up to the final stretch of what is set to be an exciting Betway Summer Cup. This year will be truly sensational as Betway joins us as sponsors for the second year running of the richest race on the Highveld. Racegoers should expect lots of rivalry from the top jockeys and best thoroughbred horses in the country, and plenty of glitz and glamour on course. And I absolutely cannot wait to see how people will interpret the ‘Summer Reign’ theme through their outfits for the day,” said Fundi Sithebe, 4Racing CEO.

“We are thrilled to partner with 4Racing for another year. This year the partnership has already yielded even greater results, with grooms being the ultimate winners, as all participating grooms in the final field of the Betway Summer Cup will walk away with R20 000 each. We look forward to putting horseracing at the forefront and having it compete with other major sports in the country. We also look forward to the Betway Marquee on the big day, with some of the Betway ambassadors and influencers present,” said Betway’s Jonathan Blumberg.

“We are eager to partner with 4Racing and Betway for the 2023 Betway Summer Cup and to celebrate this partnership we are offering a 10- 15% discount to encourage passengers from Durban, Cape Town and across the country to come to Johannesburg in numbers for the Betway Summer Cup,” said Faith Sikakane, Business Development and Marketing Manager at SAA.

“Partnering with 4Racing and Betway on the 2023 Betway Summer Cup gives us an opportunity to showcase our new collection dedicated to African queens - Lekgawa la di Kgosigadi. This collection will form part of the 12 looks that will be seen at the Summer Cup on 25 November 2023, which we absolutely cannot wait for,” said Malakai Maphalala, from one of Joburg’s top fashion houses, Excelsior Lusso.

The official barrier draw for the final field of the 2023 Betway Summer Cup will take place on Wednesday 15 November 2023 at Marabi Club in downtown Johannesburg.

ENDS

For Media Enquiries:

Thabo Mboweni

Media Specialist

thabo@vumareputation.com

067 415 6992